Causes & Treatment

Seeing is believing – watch your embryos developing on your phone, with CRGH Insight

Jessie Day, in partnership with CRGH  |  18 May 2023


Every now and again, something comes along in the fertility world to enhance patient experience and insight, for the better. 

Heard of time-lapse imaging? Well drop everything, because this is the next gen technology trialled by a handful of clinics, and available at The Centre for Reproductive and Genetic Health (CRGH) right now, for unprecedented insight into our embryos’ growth and development. 

You can do almost everything from your phone, right? Almost everything. So far, that hasn’t included keeping an eye on your developing embryos, during an IVF journey. Until now. 

This is a truly revolutionary look at fertility treatment. Connect with the incredible team today, and ask about CRGH Insight

CRGH are pioneering real-time tech for outstanding success rates

We caught up with CRGH Head of Embryology, Suzanne Cawood, to cover off this new ground in fertility care. Here’s what you need to know.

What is CRGH Insight?

We’ve had a lot of requests for info, as you can imagine, so let’s start from the top! 

CRGH Insight provides a real-time, uninterrupted video feed of your embryos while they develop, directly to your phone. 

Along with development updates, patients can physically watch the embryos grow from a single cell into a fully developed blastocyst ready to be frozen or transferred. The team at CRGH started using CRGH Insight in February, 2023.

We strive to provide the very best digital clinical technology, working in tandem with our amazing team of embryologists and doctors. As part of this commitment, we’ve partnered with a groundbreaking artificial intelligence (AI) company – Fairtility – to drastically transform the IVF experience for our patients.

CRGH success rates

How does CRGH Insight work?

CRGH Insight uses Fairtility’s CHLOE EQ to allow patients to watch every second of their embryos’ development as well as providing a previously unimaginable amount of data to our embryologists. Using algorithms developed and perfected on more than 50,000 sample data sets, CRGH Insight helps our embryologists and clinicians understand the tiniest cellular differences in how embryos develop.

What does this mean for patients?

As a CRGH patient, you’ll now be able to track your embryo’s development, step-by-step, any time of the day from a few taps on your phone. 

CRGH Insight brings our laboratory to the palm of your hand, at your convenience, wherever you are. This level of transparency helps both our patients and our clinicians gain a greater level of understanding about an embryo’s development than ever before.

Is CRGH one of the first clinics to offer real time embryo viewing?

Yes, CRGH is one of the very first few clinics in the UK to use this technology. It’s a groundbreaking technology, as patients previously had to wait for updates from the embryologist as to how many of their eggs had been successfully fertilised, and how they were progressing over the development period.

Real time embryo viewing CRGH

What are patients saying?

The reviews have blown us away – we’re absolutely delighted as a team to provide this kind of access for our patients. 

Here’s just one of our very first reviews: 

CRGH Insight let us keep track of our embryos really easily. We could see their development from the comfort of our home, or on the train on the way to work, which was really reassuring, as well as really cool! Thanks to the CRGH team who helped us through the entire process.

This is the very latest, state-of-the-art technology and equipment which, alongside our excellent scientists, will ensure the very best care for your embryos

What are the success rates at CRGH?

CRGH success rates are set out super-clearly on our website, so do check them out. We present all information using the Human Fertilisation & Embryology Authority (HFEA)’s preferred statistic – Live Birth Rate per Embryo Transferred. 

Want to learn more about CRGH Insight? Explore all treatment options at CRGH, and ask about their incredible next gen embryo monitoring options.

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